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Arizona Lodging & Tourism Association
Arizona Office of Tourism
OCTOBER 2015 E-BULLETIN
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2015 VHRA Media Reception
Thursday, October 22

We have record-breaking attendance for this week's VHRA Media Reception taking place at the Arizona Biltmore. We look forward to seeing everyone at this annual event, which offers the opportunity to network with the Valley's top local media contacts, meet local elected officials, enjoy time with your peers and sample the Valley's best hotel and resort cuisine. For details, visit: VHRA.net.
MARK YOUR CALENDARS
November VHRA Luncheon
November 18, 11:30 a.m.
Arizona Grand Resort
Mark your calendar now for an Air Service Development Update by Assistant Aviation Director, Deborah Ostreicher. Phoenix Sky Harbor International Airport is one of the ten busiest in the nation for passenger traffic with a $90 million daily economic impact. Join us for this very informative luncheon. Register today!


Hospitality Career Day
Monday, November 23
Doubletree Paradise Valley Resort
This annual educational event brings together more than 200 junior and senior Maricopa County high school students to educate them about the many opportunities in the hospitality and lodging industry. The day's schedule includes sessions featuring speakers in the many different fields of our industry including Culinary, Human Resources, Sales & Marketing and Guest Services. We rely on members to serve as our industry experts to lead these sessions and also host an interactive luncheon that provides speaking and sponsorship opportunities. Member participation is strongly encouraged. We are always looking for dynamic speakers and we also put together goodie bags for the students. Please consider donating and/or participating. Contact Hannah Fullmer.


Holiday Mixer
December 9
4:00 p.m. – 6:00 p.m.
Royal Palms Resort and Spa
Kick off the holiday season with this fun and festive reception designed to end the year with great networking and good cheer at one of the Valley's most revered resorts. Registration opening soon.
MEMBER NEWS
Take a Hike, Do it Right
There have been several heat-related tragedies involving visitors on our hiking trails in recent months, and in response to that rising trend, VHRA had Phoenix Fire present at our August luncheon on their new "Take a Hike, Do it Right" program. This new handout, developed in conjunction with the City of Phoenix Parks & Recreation Department offers safety information for visitors who may not be acclimated to the heat or hiking elements. VHRA strongly encourages all properties to provide these recommended safety tips to any visitors inquiring about hiking opportunities.

8 ways to stay safe on the trail
  • Watch the weather: Yes, it's a dry heat – but Arizona's temperature can be deceiving and deadly. Hike when it's cool outside, try early mornings and evenings when there's more shade.
  • Dress appropriately: Wear proper shoes, clothing, hat and sunscreen.
  • Bring water: Hydrate before you go. Have plenty of water – more than you think you need.
  • Keep in contact: Carry a mobile phone.
  • Team up: Hike with others. If hiking solo, tell someone your start and end times, and location.
  • Be honest: Do you have a medical condition? Asthma, heart problems, diabetes, knee or back problems? Don't push yourself. (Even trained athletes have been caught off guard by getting dehydrated on Arizona trails.)
  • Don't trailblaze: Enjoy the Sonoran Desert's beautiful and undeveloped landscape, but stay on designated trails.
  • Take responsibility: Don't be "that person" – the one who was unprepared, shouldn't have been there for health reasons or ignored safety guidelines. Be the responsible hiker, who takes a hike and does it right!
2016 VHRA Membership Investment
During the budgeting process, please remember to include VHRA's 2016 annual investment. Invoices will be mailed in November and are due by January. For questions, please contact Wendy Johnson.

2016 Luncheon Sponsorship Opportunities
VHRA monthly luncheon sponsorships offer the opportunity to promote your company, products and services to influential lodging industry professionals in the Phoenix Metro Area. Sponsorships are on a first come, first served basis, with only one sponsor per luncheon. View available luncheon sponsorships and contact Hannah Fullmer to secure your space today!

2016 VHRA Website Marketing Now Available
2016 marketing and advertising opportunities are now available for members looking to reach our exclusive audience of the Valley's hospitality professionals. Opportunities for various price points are available for ebulletins, quarterly printed newsletters and website banners. Contact Kristen Jarnagin today if you are interested in reserving any space for next year. Click HERE for advertising rates and information.
WELCOME NEW MEMBERS
Lodging Members
Graduate Tempe
Pat Warren, Director of Community Development
Phone: (480) 967-9431
Website: www.graduatetempe.com
Rooms: 140

Staybridge Suites Glendale
Julie Hale, General Manager
Phone: (623) 842-0000
Website: www.staybridgesuites.com/phxglendaleaz
Rooms: 116

The McCormick Scottsdale
Michael Feeley, General Manager
Phone: (480) 948-5050
Website: www.millenniumhotels.com
Rooms: 125

Allied Members
AZ Big Media
Ann McSherry, Director of Sales
Phone: (602) 277-6045
Email: ann.mcsherry@azbigmedia.com
Website: www.azbigmedia.com

Expedia, Inc.
Leilani Cabuntala, Market Manager
Phone: (623) 322-0814
Email: lcabuntala@expedia.com
Website: www.expedia.com
Allied Members (Continued)
Life Quest Training & Consulting
Nanette Odell, Owner
Phone: (623) 826-0140
Email: nanette@lifequesttraining.com
Website: www.lifequesttraining.com

Mariposa Landscape Arizona, Inc.
John Maleske, Estimator
Phone: (623) 203-4339
Email: john.maleske@mariposa-az.com
Website: www.mariposa-az.com

National Bank of Arizona
Pam Keefe, Vice President, Non-Profit Relationship Manager
Phone: (602) 235-6000
Email: pamela.keefe@nbarizona.com
Website: www.nbarizona.com

RAR Hospitality San Diego
Robert Rauch, President/CEO
Phone: (858) 523-0590
Email: rauch@hotelguru.com
Website: www.rarhospitality.com


Valley Hotel & Resort Association
1240 E. Missouri Avenue, Phoenix, AZ  85014
Phone: (602) 375-2996  ·  Fax: (602) 604-0769