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February Super Bowl Host Committee
Wrap-Up Luncheon

February 11, 2015, 11:00 a.m.
University of Phoenix Stadium
VHRA Super Bowl Wrap Up on the Super Game Field! We are excited to welcome back Jay Parry, President & CEO of the Arizona Super Bowl Host Committee to recap The Big Game and all the events leading up to Arizona's moment to shine. We will also update you on the 2016 College Football Championship and the 2017 NCAA Final Four. Registration will be extended for the opportunity to have your photo taken on the Super Game Field. Please wear walking shoes and dress warm as the stadium will be chilly! Register today at VHRA.net!

2015 Calendar of Events
Get the most from your membership and mark your calendars now to ensure you attend all 2015 VH&RA events. A link to all 2015 events is now available.
2015 Marketing Opportunities Selling Quickly
Marketing and advertising opportunities are quickly selling, but there is still some availability for members looking to reach our exclusive audience of the Valley's hospitality professionals. Opportunities for various price points are available for ebulletins, quarterly printed newsletters and website banners. Contact Kristen Jarnagin today if you are interested in reserving any space for next year. Advertising rates and information for 2015 are posted on www.VHRA.net.

2015 VH&RA Dues Are Due
If you have not yet submitted your dues for 2015, please do so by the end of January in order to ensure a seamless continuation of member benefits. Please contact Wendy Johnson at wjohnson@azlta.com should you have any questions on member dues or benefits.
AZ Wine & Dine Tickets On Sale Now At Introductory Price
April 2, 2015, 5:00-8:00 p.m.
Scottsdale Quarter
Don't miss this annual April culinary event, hosted by the Arizona Lodging & Tourism Association, where attendees enjoy an evening of culinary delights in the luxurious atmosphere of the Scottsdale Quarter. Enjoy and revel in the culinary prowess of the fabulous cuisine that our industry offers. Space is very limited and sponsorships are available, so contact Alena Hicks for participation information. For tickets or general information visit: www.AZWineandDine.com. Early Bird tickets are available for only $55 through January 31, so get your tickets today!

Arizona Office of Tourism Launches New Travel Application
Arizona Travel Impacts, the new mobile version of AOT's annually published "Arizona Travel Impacts" report, breaks down visitor spending, jobs, direct earnings, and tax receipts generated by the travel industry by state, region, county, and legislative district. The free app includes historical data dating back to 1998 and is available for download on iPhone, iPad and Android devices at tourism.az.gov/research-statistics/economic-impact via Apple's App Store and Google Play. The data is updated annually.

2015 Legislative Session
The 2015 Legislative Session is officially underway and Governor Ducey has unveiled his budget recommendations, which include cuts across the board of almost all state agencies, as well as a state employee hiring freeze. The Fiscal Year 2016 budget for the Arizona Office of Tourism currently calls for a $4.5 million reduction from the General Fund. AzLTA is closely monitoring budget discussions as well as several bills directly and indirectly related to the lodging and tourism industry. Details of these bills and AzLTA's public policy efforts will be provided in the upcoming Government Affairs ebulletin.

Sky Harbor Prepares to Welcome Record Number of Visitors
Phoenix Sky Harbor International Airport is looking forward to welcoming travelers to the Valley of the Sun for Super Bowl XLIX. February 2, the day after Super Bowl XLIX, will be Phoenix Sky Harbor's busiest day on record with a 60 percent increase in traffic. An average day at Sky Harbor sees about 110,000 passengers while Feb. 2 could see 180,000 passengers. Additionally, an average day sees about 1,200 takeoffs and landings at Phoenix Sky Harbor, while February 2, the airport expects approximately 1,600 takeoffs and landings. Click here for all of the tips and suggestions to help visitors travel with ease.
Allied Members
Empire Works Painting
Emily Zubia, Account Executive
Phone: (602) 849-5854
Email: ezubia@empireworks.com
Website: www.empireworks.com

Attraction Members
Hot Air Expeditions
Amanda Long, Co-President
Phone: (480) 502-6999
Email: amanda@hotairexpeditions.com
Website: www.hotairexpeditions.com
Attraction Members (Continued)
Stellar Adventures
JJ Briles, Chief Adventurer
Phone: (602) 402-0584
Email: info@stellaradventures.com
Website: www.stellaradventures.com

Valley Hotel & Resort Association
1240 E. Missouri Avenue, Phoenix, AZ  85014
Phone: (602) 375-2996  ·  Fax: (602) 604-0769