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Arizona Lodging & Tourism Association
Arizona Office of Tourism
JANUARY 2014 E-BULLETIN
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MARK YOUR CALENDARS
February "Super Bowl" Luncheon
February 5, 2014, 11:30 a.m.
Zona Hotel & Suites Scottsdale
As the host of the 2015 Super Bowl, we are excited to feature Jay Parry, President & CEO of the Arizona Super Bowl Host Committee as our speaker at the February 2014 luncheon. Having just returned from the 2014 Super Bowl in New Jersey, she will share the plans for The Big Game to be hosted in the Valley of the Sun. Be prepared to learn all about the strategy for hosting the largest single-day sporting event! Register today at VHRA.net!

2014 Calendar of Events
Get the most from your membership and mark your calendars now to ensure you attend all 2014 VH&RA events. A link to all 2014 events is now available.
VH&RA NEWS
2014 Marketing Opportunities Selling Quickly
Marketing and advertising opportunities are quickly selling, but there is still some availability for members looking to reach our exclusive audience of the Valley's hospitality professionals. Opportunities for various price points are available for ebulletins, quarterly printed newsletters and website banners. Contact Kristen Jarnagin today if you are interested in reserving any space for next year. Advertising rates and information for 2014 are posted on www.VHRA.net.


2014 VH&RA Dues Are Due
If you have not yet submitted your dues for 2014, please do so by the end of January in order to ensure a seamless continuation of member benefits. Please contact Wendy Johnson at wjohnson@azlta.com should you have any questions on member dues or benefits.
INDUSTRY/MEMBER NEWS
AOT Workshop: Decoding Online Marketing
AOT is hosting a workshop series, Decoding Online Marketing. From vocabulary to developing a media plan, the marketing experts at Off Madison Ave (OMA) cover it all. In addition to the OMA team, representatives from Orbitz, Sojern and Trip Advisor will provide an understanding of what media opportunities are available to promote communities and businesses. And since evaluation is a key component of all marketing, a session on tracking and measuring online advertising efforts will cover everything from clicks to conversions. There are no registration fees for these workshops. This three part workshop series will be offered online and in-person. Each online webinar will cover one part of the series, while the in-person workshops will each cover all three parts. Click HERE for workshop dates and information.


Renaissance Phoenix Downtown
2nd Annual Birthday Bash

Saturday, February 22nd, 7pm – 11pm
Join the Renaissance Phoenix Downtown Birthday Bash and give back to our community. For each room that VHRA members book on February 22, using this website, the hotel will donate $10.00 to the O'Connor House. Rooms have been made available to members for $129 plus tax. This reduced rate includes Valet Parking and a $10.00 donation to the O'Connor House. The Birthday Bash takes place on Adams Street in front of the hotel. Entrance is FREE and highlights of the event include live music, fabulous food, wine and craft beers, adult hot chocolate bar, Pop_Up Art by Shade Projects, silent auction and much more. Proceeds from the silent auction and table games will benefit the O'Connor House.


AZ Wine & Dine Tickets On Sale Now At Introductory Price
April 3, 2014, 5:00-8:00 p.m.
Scottsdale Quarter
Don't miss this annual April culinary event, hosted by the Arizona Lodging & Tourism Association, where attendees enjoy an evening of culinary delights in the luxurious atmosphere of the Scottsdale Quarter. Enjoy and revel in the culinary prowess of the fabulous cuisine that our industry offers. Space is very limited and sponsorships are available, so contact Alena Hicks for participation information. For tickets or general information visit: www.AZWineandDine.com. Early Bird tickets are available for only $55 through February 28th, so get your tickets today!
WELCOME NEW MEMBERS
Allied Members
Prisma Graphic Corporation
Rob Nawfel
Senior Vice President-Strategic Solutions
Phone: (602) 243-5777
Email: rnawfel@prismagraphic.com
Website: www.prismagraphic.com

Oranje Commercial Cleaning
Jenny Gibson, Director of Business Development
Phone: (480) 725-9715
Email: jenny@oranje.us
Website: www.oranje.us

360 Adventures
Tina Leadbetter, Owner
Phone: (602) 795-1877
Email: info@360-adventures.com
Website: www.360-adventures.com

Arizona Outdoor Fun
Joseph Haldiman, Jr., President
Phone: (602) 400-2445
Email: joe@arizonaoutdoorfun.com
Website: www.arizonaoutdoorfun.com


Valley Hotel & Resort Association
1240 E. Missouri Avenue, Phoenix, AZ  85014
Phone: (602) 375-2996  ·  Fax: (602) 604-0769